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Facebook Ads: How to Track Custom Conversions

By Glen Andrews | Facebook Ads

Here's how to track "custom conversions" using your Facebook pixel. This will help you track your leads, purchases, initiate checkouts, complete registrations, add to cart, etc. 

This will help you see how your ads are performing, so you can make any necessary adjustments. I'll also walk you through how to set up your analytics reporting dashboard inside your Facebook's ad manager.

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About the Author

Glen Andrews is a Certified Google and Facebook Advertiser. Glen helps coaches and online experts create highly EFFECTIVE advertising and data-driven sales funnels that deliver leads, clients, and sales into their business EVERY SINGLE DAY.